How to sell home and electronic appliances in Europe
Well, for starters it's a really good idea not to show any boring products.
Or dweeby sales guys pointing out stuff on shelves like they know what they're talking about. Or supposedly impressed customers nodding their heads just a little too earnestly. Voice over? Who needs a voice over? Just have naked women tumbling out of the sky like angels from heaven.
Boxee, used to view web on TV, generates buzz
Piping Internet video into a television seems as if it should be simple - after all, a screen is a screen. But consumer electronics and media companies have been moving toward that combination with painstaking caution, both because of technical limitations and to protect their existing business models.
Now, with an Internet start-up's hubris and whimsical name, an 11-employee New York company called Boxee is barging into the fray. It is treading over the carefully negotiated business arrangements of much larger companies and garnering accolades from tech-heads for doing what the big guys have failed to do. Boxee bills its software as a simple way to access multiple Internet video and music sites, and to bring them to a large monitor or television that one might be watching from a sofa across
Does Hollywood need a new model for storytelling
Brothers and sisters, we are gathered here today to mourn the death of Story.
As you may have heard, it's kaput-or, at the very least, terminally ill, wracked by videogames, wikis, recaps, talkbacks, YouTube, ADD, and the rise of a multiplatform, multipolar, mashup-media culture. Hollywood, vendor of Story in its most denatured form, is most at risk. Scott Brown says the film industry is slowly but steadily being forced to part with quaint artifacts like the "hero's journey," Joseph Campbell's so-called Monomyth. (Which is just so ... well ... mono.) Beginnings, middles,
At 85, the besieged media magnate is drinking, trashing his rivals (and employees), fighting with his daughter, and dissing the CBS board.
His company's stock is diving, the debt is mounting, and the legendary 85-year-old chairman of Viacom and CBS may now be forced to sell off chunks of his media empire. But even more painful for Sumner Redstone may be the rift dividing his family. The tale of a latter-day King Lear.
Ex-K.G.B. agent buying London tabloid
He had been one of the K.G.B.'s men in London, a spy who rose swiftly through the ranks. Yet, when Soviet Communism collapsed, he switched seamlessly to its ideological rival as a banker worth billions in the free-wheeling capitalism of the new Russia.
Some British newspapers took to calling him the spy who came in for the gold. Now Aleksandr Y. Lebedev is buying a majority stake in one of those papers - The Evening Standard. So he can now say pretty much whatever he wants to about himself. A man who once spied on Britain for the Kremlin is returning as a press baron to the political elite, adding one more strand to the weave of wealth binding Russian tycoons to London. Oh, feel the irony.
Publisher rethinks the daily: it's free and printed and has blogs all over
Amid the din of naysayers who insist that newspapers are on the verge of death, a new company wants to start dozens of new ones - with a twist.
Joshua Karp, publisher of The Printed Blog, at his office. On Tuesday, the first issues, containing blog posts and advertising, will appear in Chicago and San Francisco for free distribution. The Printed Blog, a Chicago start-up, plans to reprint blog posts on regular paper, surrounded by local ads, and distribute the publications free in big cities. "We are trying to be the first daily newspaper comprised entirely of blogs and other user-generated content," he said. "There were so many techni
Revolution, Facebook-Style
Only a few hours after Israel's first air strike against Hamas positions in the Gaza Strip late last month, more than 2,000 protesters marched through the streets of downtown Cairo, carrying Palestinian flags.
This began what would become weeks of peace protests, in which thousands of Egyptians of all different political leanings gathered in Egypt's main cities, in public squares and at mosques and universities. This time, the protests were different: some of the anger was aimed directly at the government of President Hosni Mubarak. In defiance of threats from the police, and in contravention of a national taboo, some demonstrators chanted slogans against Mubarak. As the street protests went on, young
Online video of inauguration sets records
Millions of cubicle dwellers across the country helped set records for Internet traffic on Tuesday as they watched online video of the inauguration ceremonies - or at least tried to.
The overwhelming demand meant that some web websites and data networks had trouble keeping up, forcing many people to turn to less cutting-edge forms of media. "It was really frustrating to have this great technology and still not be able to watch the speech," said Dan Robinson, who runs the box office at the Julliard School in New York. "I had to use this TV from the early '80s and some rabbit ears to watch it." Wow, rabbit ears? And no Elmer Fudd!?
Most Popular
- Free, legal and online: why Hulu is the new way to watch the tube. (3)
- A plan to sell cookbooks: give away recipes online (2)
- Sharing their demons on the web (2)
- Congo's mobile phone revolution signals a way out of poverty (2)
- Keep streaming video, the tubes are fine (1)
- Keep on marketing (1)
- Online ad networks already dying (1)
- Did you know? (1)
- Obama photo exclusive uploaded to Flickr (1)
- Happy New Year (It's a new world order) (1)
About this Blog
New New Media looks at how our mediascape is exploding to bits. How the latest technology and the internet are changing the way we live, work and play. How the latest media is shaping us all.
Stefano Boscutti is an executive creative director and strategist. He's like a better looking version of Todd Sampson. He also has an abiding faith that stories and wordplay (and not powerpoint presentations) will change the world.
Other Blogs
TV
- Luke Nguyen's Vietnam
- Behind the Scenes: The 2009 Deadly Awards
- My Family Feast
- Costa's Production Blog
- TV Programs Main Blog
- Swift and Shift Couriers
- Global Village and Thalassa
- My Bogan Diary
- The Road to the White House
Food
- Cooking in the Dangerzone
- The Biggest Chinese Restaurant in the World
- The Beer and Food Files
- Mouthful
- Gourmet Farmer
Films
Documentary
World News Australia
Sport
About SBS
Business
Internet and Technology
Cycling Central
- Mike Tomalaris
- Anthony Tan's Velo Files
- Sydney Bicycle Film Festival
- Matthew Price's Broom Wagon
- Bridie O'Donnell
- Philip Gomes
- Matthew Keenan
- Tarmac Tales
- The red zone with Drapac Porsche
- Ben Day
- John Flynn
Sun 8 Nov 2009 | 
Video
Podcasts
Blogs
Email to friend
Print
Enlarge text








top






Previous 10 |

Join the discussion