Eye-tracking tablets and the promise of Text 2.0

For example: What if those written words were watching you reading them and making adjustments accordingly? Eye-tracking technology and processor-packed tablets promise to react, based on how you’re looking at text — where you pause, how you stare, where you stop reading altogether — in a friction-reducing implementation of the Observer Effect. The act of reading will change what you are reading. The German Research Center for Artificial Intelligence (DFKI in German) unleash eye-tracking technology from the Swedish firm Tobii Technology to HTML, CSS and JavaScript code, creating what they call “Text 2.0.”  Their technology is capable of monitoring your eyes in order to define words if you stare at them puzzled, eliminating non-essential information when you’re skimming, helping you pick up exactly where you left off, swapping images based on what you’re reading, surfacing relevant reference materials and more.  In essence your iPad or tablet is reading you.

http://www.wired.com/epicenter/2010/03/eye-tracking-tablets-and-the-promise-of-text-20/


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About this Blog

Some (not all) fear for the demise of real reading and writing with iPads and tablets, but it’s more likely we’re really at the leading edge of an innovation curve that could breathe new life into the written word.

 
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