Becoming screen literate

30 November 2008 | 22:06 - By Stefano Boscutti

Everywhere we look, we see screens.

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The other day Kevin Kelly watched clips from a movie as he pumped gas into his car.  The other night he saw a movie on the backseat of a plane.  We will watch anywhere.  Screens playing video pop up in the most unexpected places - like A.T.M. machines and supermarket checkout lines and tiny phones; some movie fans watch entire films in between calls.  These ever-present screens have created an audience for very short moving pictures, as brief as three minutes, while cheap digital creation tools have empowered a new generation of filmmakers, who are rapidly filling up those screens.  We are headed toward screen ubiquity.  And when technology shifts, it bends the culture.

http://www.nytimes.com/2008/11/23/magazine/23wwln-future-t.html

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About this Blog

New New Media looks at how our mediascape is exploding to bits. How the latest technology and the internet are changing the way we live, work and play. How the latest media is shaping us all.

Stefano Boscutti is an executive creative director and strategist. He's like a better looking version of Todd Sampson. He also has an abiding faith that stories and wordplay (and not powerpoint presentations) will change the world.

 
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