Thu 24 May 2012 | 
In-Book ads coming to the Amazon Kindle?
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Enlarge textAmazon's just filed a number of patents that point to the inevitable but perhaps undesirable expansion of advertising onto its much-vaunted Kindle e-reader.
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The patents are titled "On-Demand Generating E-Book Content with Advertising" and "Incorporating Advertising in On-Demand Generated Content," and they're designed in part to tackle that irritating little problem that "out of print or rare books ... typically do not include advertisements" and their content is thus fixed, and not at all "adapted to modern marketing." Would you tolerate in-book embedded ads? Would they drive you crazy? Would they defeat the whole purpose of, y'know, actually buying a book in the first place?
http://yro.slashdot.org/story/09/07/03/2232256/Amazon-Wants-Patent-For-Inserting-Ads-Into-Books
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Comments (1)
perhaps?
Hi Boz, For me, the real issue is not advertising which i find quite diverting and sometimes informing, but the cost of electronic books. I pay $60-80 for social science printed texts, which is almost criminal - no doubt the publishers will drive up the price of e-books despite the negligible costs of duplication...as long as advertising were not carried on each page or appeared active (like on this page) i'd be happy to see a low cost e-book with 1-2% advertising content.
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