Melbourne: Sporting capital of the world (except for the World Cup)
There is powerful opposition to Australia's bid to host the 2018 or 2022 FIFA World Cups, and it comes from close to home.

AFL cheif Andrew Demetriou claims the sky is falling and the FIFA World Cup is to blame [AAP]
- 43 Comments | Join the discussion
It was impeccable timing from Australian Football League boss Andrew Demetriou.
Knowing the Socceroos 2010 World Cup draw would hog headlines last weekend, the AFL Chief Executive waited until Monday to unleash his own version of hell on the 600,000 or so people who live in the state of Victoria who love their "footy".
"How much do you want this World Cup?'' Demetriou asked his people. "Enough to miss an entire footy season?"
Forget about the Hollywood blockbuster 2012.
Demetriou suggested 2018 or 2022 would be the real apocalypse.
Soccer, he sermonised to AFL fans, wants to KILL YOUR SPORT.
Which is about as accurate as the predictions in the movie 2012.
Demetriou's concerns centre on stadium use during the proposed World Cup window.
For a World Cup, FIFA requires specific stadium configurations and shutouts of other events in a city for the lead-up to and during the tournament.
The trouble for Australia's World Cup bid is that so few world-class stadiums and training facilities exist in each city.
The AFL knows this because so many of its teams play matches at the iconic Melbourne Cricket Ground rather than their own stadiums.
Football Federation Australia knows this too which is why the Federal Government has had to act as peacemaker with local counterparts procrastinating on committing funds to new stadia.
The lack of genuine facilities – especially in Melbourne – combined with AFL's fear of soccer's inevitable rise, was always destined to bring upon something of a land grab.
The irony, of course, is that Melbourne is the self-proclaimed "cultural capital of Australia" (according Tourism Australia) and "the best sporting city in the world", according to people who apparently know these things.
But Melbourne, it seems, does not want the World Cup.
Demetriou's Chicken Little sky-is-falling cry earlier this week demonstrates one of two things.
Either the boss of the richest football league in Australia is stupid (unlikely) or he is cynically and brilliantly manipulating the situation to eventually benefit his own league in some way (more likely).
This includes the claim that up to three AFL clubs will "die" if Australia hosts the World Cup.
But as one wag suggested to me: "If the Soviet Union collapsed so to can Australian Rules."
Soccer fans, and Football Federation Australia chief executive Ben Buckley, may roll their eyes at the apparent small-mindedness of the AFL and the sport's fans in Melbourne.
Yet the administration has powerful friends in politics and the media.
For them, the reality is that a "footy" season really is more important than anything a FIFA World Cup may bring to Australia.
For Australia's World Cup bid, the other – very real – reality is that England and the USA are not the only rivals who may scupper this World Cup bid.
Beware the "enemies" within.
:: For those that know about these things, follow me on Twitter here
Comments (43)
27 Jan 2010 12:22 AEST
From: Melb
Woeful opinion piece.
Impeccable timing!! Demetriou was just back at work after paternity leave!!!! From AFL boss perspective - he can't sign blank cheques to the FFA/FIFA...whomever!! Back in 2008 the AFL offered support - you have the MCG and we keep Docklands. FFA renegged - very publicly - from Oct 2009 on. When AFL found out this, ALONG with secret plans (not disputed) to convert MCG and lock AFL out for min 16 weeks - - no wonder the AFL started wondering what else the FFA had up their sleeves!!
13 Dec 2009 21:12 AEST
From: Brighton-le-Sands NSW
The real blame (cont'd ptII)
(how do others get to write longer responses?) Now if the object is to WIN then any 0-0 draw becomes bereft of purpose. My advice to Mr Demetriou is to back the WC bid and if some clubs die then maybe they can look back on their actions when AFL had rep games (albeit at state level) and ask themselves how much they supported it. Or did they pull players to save them for club duty thus stifling the growth of the game they "love". THEY are to blame for the AFL's position NOT the AFL itself!
13 Dec 2009 20:53 AEST
From: Brighton-le-Sands NSW
The real blame (cont'd)
Now should the English have created this game played on an oval field with four posts at each end then it could be argued that after the time it has been around (150 years) it may now be rivalling the game supported by FIFA. In truth all games are a bit silly when you look at them. In both Rugby codes you have to get the ball forward by passing it backwards (makes sense - NOT), Cricket can go for 5 days and still be a draw and football (assoc) can be beautiful even if nobody scores (to be cont'd
13 Dec 2009 20:26 AEST
From: Brighton-le-Sands NSW
The real blame
I read with interest the comments written by all respondents to this column and despite a lot of poppycock a few points are being missed. Firstly, Andrew Demetriou is bound to protect the interests of the fans of Aust football, its players and clubs. Secondly and most poignantly our gaze must be fixed upon the AFL clubs themselves. Aust Football invented the Origin concept in the 60s for rep footy to be played. It was the CLUBS who pulled players from these games thus halting the growth of AFL.
13 Dec 2009 15:11 AEST
From: NSW
?
"NRL crowds are in freefall ". How are they? The NRLs crowds are rising every year.
11 Dec 2009 1:22 AEST
From: Australia
World Cup Bid
Hosting the World Cup in 2018/2022 will NOT mean that the AFL season will be cancelled. There is a suggestion that hosting such a huge tournament will mean other codes will have to cancel their planned season's outright, the suggestion is that you have to have one football code but not the others, this is a false dichotomy. The World Cup is the biggest sporting event in the world (bigger than the Summer and Winter Olympics combined) and if our bid is succesful, all sports and the Australian economy generally will benefit from the revenue and upgraded infrastructure that an event of this magnitude would bring to Australia in the long term. The misleading campaign in the tabloid press is a direct result of a fear and smear strategy being instigated by fringe elements within other football codes in Australia i.e AFL, NRL who fear that the inevitable rise of the world game in this country will lead to the decline of their own sports. NRL crowds are in freefall and the conduct of NRL players has been rightly scrutinised over the past 12 months. The AFL is facing an identity crisis also.. while crowd numbers are steady in the traditional AFL heartland, the league has been exposed for its inability to modernise and expand or develop a sustainable framework for the future. The truth is, like it or not, Football is growing in this country and will one day be the number one sport in Australia... globalisation makes this outcome inevitable. Hosting a World Cup, the largest ever sporting event in the world will be in our long term interests... so I urge you all to forget the doom and gloom of the naysayers and get on board to support this once in a lifetime bid!
10 Dec 2009 23:03 AEST
From: CANBERRA
afl
Andy D, don't be a disgrace. We all know there is one world game. I'm a Leaguey mate, but it ain' t league, it ain't union, but it SURE AS SHITE AINT AFL. Pull your head in and support the bid(s). LETS WIN THIS THING. Maybe even give Melbourne a decent major event other than the farkin tennis or the C'pov garbage games. LETS GET THE FOOTBALL WORLD CUP IN AUS.
10 Dec 2009 0:05 AEST
From: Melbourne
Planning should be the focus
Firstly, I believe planning should be the key focus of all sporting associations involved. While the FFA have done well to turn the football infrastructure into a positive state in recent years, I reckon the queries brought up by Andrew Demetriou are valid. Aside from the top level directors there is a perceived lack of experience and structure in the footballing community. The AFL may not be a worldwide sport, but its management rivals those with higher reputations hence their should be more communication and interaction between the associations. Furthermore, effective planning also takes into worst possible outcomes and the requirement of contingency plans to handle them. While I do believe that the two codes will be able to sort it out, with the AFL being able to cope with an 8 week compromise to the AFL season, the possibility of a lost season still exists. It's not just a matter of "it's just one season", over 300million of lost revenue is on the cards which is needed to cover 115million in players salaries and another 100 million in operating costs. It's unreasonable to ask a sporting body which affects over 20,000 employees to take a year off work when the majority the criticizers of the AFL would fail to do the same. But that is just addressing the idiots who do not think before exclaiming the AFL should die.
09 Dec 2009 17:28 AEST
From: Melbourne
Don't be Arrogant !
The comments of Matt Hall and others are totally unfair and inciteful ! A soccer world cup in Australia is bound to cause enormous damage to Australian Football and other codes, this is the deliberate intention of the FFA and their supporters. Demitrou and other AFL officials are employed and responsible to look after the interests of our Australian game. They have already been extraordinarily accommodating by firstly supporting the bid and then moving aside for the MCG for it’s rival foreign code. Now the FFA are now making further arrogant demands on the AFL, which are sure to increase, and are placing the code in danger – the AFL are not the villains ! Even though it is the worlds oldest football code , an indigenous game like our Australian football is under enormous threat of survival especially due multi-national financial muscle, media exposure behind soccer and the fact that on arrival no migrants know of our game. Instead of showing some respect for the culture of this country they are quick top ridicule it.
09 Dec 2009 14:10 AEST
From: assendoftheworld
Andreas Demetrius
You have to have a laugh with Andrew(Spaaaarta)Demetrius! He knows that he wont be around by the time the 2018 World Cup comes around. He has to be seen to be doing something. What better way than spreading the fear.
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Sport, without spin, from around the world. Matthew Hall considers the issues behind the headlines and tells the stories that others don't.
Matthew Hall Sport, without spin, from around the world. Matthew Hall considers the issues behind the headlines and tells the stories that others don't. Matt is a writer, author, and filmmaker, originally from Perth, he now lives in Brooklyn, New York.
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