China company scraps Steve Jobs doll

18 Jan 2012, 10:22 am   -   Source: AAP
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The 30-centimetre doll was to go on sale for $A95.70 at the start of February. (File Apple )

The 30-centimetre doll was to go on sale for $A95.70 at the start of February. (File Apple )

A China-based firm has scrapped plans to sell an action figure made to resemble the late Apple founder Steve Jobs following 'immense pressure' from lawyers.

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A China-based firm has scrapped plans to market an action figure made to resemble the late Apple founder Steve Jobs following "immense pressure" from lawyers.

"Unfortunately, we have received immense pressure from the lawyers of Apple and Steve Jobs' family," the In Icons company said in an email.

The 30-centimetre doll - offered with Jobs' trademark black turtleneck and jeans - was to go on sale for $US99 ($A95.70) at the start of February.

"Though we still believe that we have not overstepped any legal boundaries, we have decided to completely stop the offer, production and sale of the Steve Jobs figurine out of our heartfelt sensitivity to the feelings of the Jobs family," the company said.

The company's website (inicons.com) shows the figurine in lifelike poses alongside famous Jobs quotes, such as: "If you live each day as if it was your last, someday you'll most certainly be right."

The company manufacturing the dolls, Hong Kong-based DiD Corp, insisted earlier this month that the doll was not a toy but a sincere tribute to the iconic innovator.

"We didn't put anything related to the Apple brand or Apple products, nor did we smear the image of Jobs," a DiD Corp official told AFP.

"We are making this for Apple fans."

Last year Apple - the maker of iPhones, iPads, iPods and Macintosh computers - blocked the sale of unauthorised Steve Jobs bobble-head dolls made by a different company in China.

Jobs died on October 5 at the age of 56 after battling cancer for several years.

DiD Corp also offers military action figures and one of US President Barack Obama, according to its website.

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Your Comments

He is a hero to the Chinese.

Mona - from Australia, 4 months ago

He exported every possible American employment prospect to Asia and he had almost a monopoly, no competition at all, on the products he sold. The sale price was irrelevant to the public but profit was everything. A man to be lauded but if you were an american you might wonder why @ 10% unemployment The Chinese got it right, it really is a sincere and heartfelt tribute for all that he did for Asia. There are probably a few Asian magnates who would get on their knees & worship the little doll.

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