Back of the.net

SBS Sports Reporter Glenn Osborne keeps his eye on the ball. Follow @Glenn_Osborne

The dark side of millionaire owners

11 May 2012, 14:08 PM | Source: Glenn Osborne, SBS

Blackburn Rovers are rightly considered one of the staples of the EPL – they won the league in 1995 and remain just one of four clubs to have won the revamped Premier League.

The dark side of millionaire owners

The dark side of millionaire owners

But this weekend they were relegated, with hardly a whimper, after a 1-0 home defeat against Wigan Athletic, and only the most deluded of Blackburn fans could have said they didn’t see it coming.

The rot began in November 2010, when the club was purchased by Indian chicken company Venky’s for GBP 23 million.

Their owners, Verkatesh and Balaji Rao greeted fans on the pitch at Ewood Park before a 2-0 win over Aston Villa, and soon after promised to sign a host of big-name players, the most eye-opening of which was former Ballon d’Or winner Ronaldinho.

Soon after they sacked Sam Allardyce with the team sitting 13th, and replaced him with first team coach Steve Kean, a man with no prior managerial experience.

Rovers escaped relegation by the skin of their teeth last season, despite an insipid 3-2 home loss to Wolves at home on the last day of the season.

The big signings never eventuated – in fact their biggest deal last season was to sell promising centre half Phil Jones to Manchester United.

Kean’s position was untenable for the duration of last season – but Venky’s, having no knowledge of football themselves, never acted.

One of their owners admitted never seeing a football match before buying the club.

Several times this season hundreds of Blackburn fans have marched on Ewood Park, asking Kean and the owners to leave the club.

But no action meant going backwards, and Blackburn will be playing second division football next season.

It wasn’t Kean’s fault he wasn’t good enough, but he should never have been appointed in the first place.

All this prompts the question of how it was allowed to happen.  How could a company with no knowledge of football be allowed to purchase an English institution like Blackburn?

Their local MP, Jack Straw, has accused the Premier League of a ‘wilful neglect of its responsibilities’ and called for an investigation.

But the League says their “fit and proper persons” test only ensure clubs remain sustainable, and cannot ensure competency.
Why not? Why should Blackburn fans be subjected to the systematic destruction of the club they love?  Why shouldn’t the Premier League step in when it can see a disaster is about to unfold?

Venky’s deserve plenty of blame of course. To step into the cut-throat world of football with no prior knowledge smacks of arrogance at best and ignorance at worst.

They simply had to appoint someone to a senior role who understood the game. They have failed the club, and its fans.

Let this be a lesson to all clubs who fancy taking on a millionaire owner. Choose your sugar daddy wisely.

Join the Discussion

Name
City / Suburb E.g. Artarmon, Sydney
Title
Comment
You have characters remaining.
Validation
What's this?
This is a captcha-picture. It is used to prevent mass-access by robots.
All submitted comments become the property of SBS. They are moderated, so we reserve the right to edit comments and remove HTML tags. Not all submitted comments will be published. Publication does not mean we endorse the opinions expressed. Please read our terms and conditions for more information.

Your Comments

Deja Vu

Czech_boi - from Melbourne, 1 year

Same thing happened with my team Coventry City. The SISU investment company purchased the Sky Blues and from day one were only interested in making a profit. 11 managers in 10 seasons is testament to this. Combined with our best players being sold so SISU could try and make back their investment and that is why we are now in League 1. Until these idiots sell the club to someone that actually cares about football we will be stuck in League 1 and possibly League 2 for a very long time.