The rising J-pop singer/songwriter shows she can drive emotion home over any backdrop.
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18 Aug 2017 - 1:12 PM  UPDATED 3 Oct 2017 - 11:24 AM

A focus on the big J-pop developments in this week’s SBS PopAsia J-Pop roundup…

Oomori Seiko

If there’s one thing Oomori Seiko excels at, it’s going all in on emotion regardless of what kind of song she writes. “Watashimi” slows things down for an artist who was recently locked on twistier structure, finding the fast-rising singer/songwriter delivering a ballad over a slow-building backdrop. The video drives home the personal nature of the song, cutting the backing sounds and just letting Seiko herself sing the words. 

CY8ER

The past month hasn’t really felt like summer in Japan. In Tokyo, it rained for like a week straight and temperatures were relatively mild at best. Great for air conditioning bills, not so much for those wanting to soak up the remaining slivers of the warmer months. Thankfully, electro-pop idol unit CY8ER attempted to recreate a Japanese summer in their latest song “Koi Natsu,” an up-tempo number stacked up with traditional Japanese sounds you’d expect to find at a summer festival. 

04 Limited Sazabys

Plenty of bands have risen up in recent years, eyeing the mantle of “next big rock outfit in Japan.” If you are keeping count, add 04 Limited Sazabys to that list. They will release their new single “Squall” at the end of August, though they shared the video for the hard-driving number this week. Check it out:

Chart News

Relatively unchanged since we last spoke; a Nogizaka46 single sits on top of the Oricon singles chart, while V6’s latest full-length takes number one on the album side. Idol groups monopolising the physical charts - not news! Digital sales are also dominated by Utada Hikaru and Mr. Children, same as last week.

Video Of The Week

It takes a special kind of charisma to make light-up fidget spinners look cool. Yet personality is something that young Tokyo-based artist Zombie-Chang has in droves, and the clip for her new song “We Should Kiss” finds her wielding two of the latest fads over the playtime. She looks like a star in the making, and the song finds her taking her own eccentric approach to music and bending pop around it. 

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