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In 2010 SBS continues to provide advertisers with a powerful platform to really
connect with their audiences through our Really Short Breaks.
Our commercial breaks are shorter than on any other network. When combined with the high involvement and quality of SBS audiences, our breaks minimise the level of ad avoidance.
The SBS low clutter environment (averaging less than three commercials in a break) delivers advertisers 83% better recall and 45% more attention.
You can find a host of clutter research here, or see the benefits of low clutter explained in the video below.
In order to use the SBS Video Player you must have Flash 9 installed and Javascript enabled. You can get the lastest version of Flash from here. For further support, contact the SBS help desk.
