Helping a global leader in education transform young people's lives
The University of Technology Sydney (UTS) is one of the world’s leading universities and regularly tops international rankings for Australian institutions. UTS:INSEARCH provides international students with the best pathway into further study at UTS. In the highly competitive international education market UTS must cut through language and cultural barriers so that they can deliver marketing messages to potential customers across the world.
Digital marketing across borders
SBS In Language has provided translation and typesetting services so that UTS can run culturally targeted marketing campaigns in non-English speaking countries across social media networks, traditional media and websites. This work has included Facebook campaigns in Myanmar and advertising across Asia.
”SBS In Language provides us with a high-quality, reliable service. Due to the nature of our business, much of our work can have short lead times and SBS is always willing to compromise and work with us to reach our deadlines and objectives. Translations can often be quite subjective and we appreciate SBS’s open, collaborative approach.”
Translations for website in seven different languages
Closer to home SBS In Language has helped create on-boarding materials in a range of languages for new students, and assisted with the production of a Japanese language study tool. We’ve also helped by supplying translations for the UTS:INSEARCH website which includes alternative language pages for:
- Bahasa Indonesia
- Simplified Chinese
across digital and print