Coming Up Mon 9:00 AM  AEST
Coming Up Live in 
Live
Bayt Al Mazzika radio
SBS ARABIC24

Coronavirus awareness campaign with a 'Jordanian sparkle'

المصممة الأردنية سامية الزقلة تصنع الكمامات المرصعة في مشغلها في العاصمة عمان. Source: Supplied

Jordanian designer, Samia Al-Zakleh, bedazzles medical masks to raise awareness about the importance of wearing masks amid the global health crisis.

In 2017, Samia Al-Zakleh opened a store in the capital city of Jordan, Amman, with the aim of offering quality accessories that had one thing in common; crystals and sparkling stones. "I'm obsessed with crystals" said Al-Zakleh in an interview with SBS Arabic24. The young designer believes any 'ordinary' item can be transformed into a masterpiece with the magical touch of fancy Swarovski crystals. 

When Coronavirus pandemic hit hard, many people in affected countries rushed to pharmacies to secure a stock of medical masks to minimise the threat of the virus. However, the young Jordanian designer had another plan: "I came up with the idea of creating this mask to raise awareness on social media about the importance of taking safety precautions." 

Samia Zaqla
Supplied

Despite the positive feedback, the 'sparkly' mask also stirred controversy among those who believed accessorising a medical mask that's meant to be worn only a couple of times, diminishes its function and turns into a trend that's neither usable nor useful beyond taking 'selfies' for social media accounts. 

While Al-Zakleh admits she personally wears a regular mask in her day-to-day life, she also believes triggering a discussion about medical masks was essential to highlight safety precautions during the outbreak. "When fashion influences started posting photos wearing the mask, others started realising how important it is to wear one." she added.  

Jordanian authorities have locked down wide parts of the country, sealed off the capital and enforced a 14-day mandatory isolation on international travellers who entered the Kingdom. Few days ago, a full closure of borders has been in place to contain the virus which infected 56 cases so far. 




Coming up next

# TITLE RELEASED TIME MORE
Coronavirus awareness campaign with a 'Jordanian sparkle' 20/03/2020 05:02 ...
Australian Egyptologists unpack the mysteries of the Rosetta Stone 200 years on 11/03/2022 12:58 ...
Is the Hijab obligatory? Why this mother asks parents not to force it on their daughters 11/02/2022 19:39 ...
Brain dump: How a Lebanese scientist plans to tackle Australia's waste challenges 27/01/2022 14:33 ...
How effective are the available vaccines on the new Corona variants? 02/12/2021 09:20 ...
All you need to know about the new Novavax vaccine 02/12/2021 11:08 ...
How Covid antiviral pills work? 24/11/2021 08:53 ...
Meet the Australian awarded a Guinness World Record for a tree bearing 10 types of fruit 23/11/2021 08:14 ...
'Years of racial harassment' led to schoolyard attack, says Queensland teen 17/11/2021 22:20 ...
Broken wings: Engineer who built a flight simulator in his Sydney shop now faces deportation 15/11/2021 10:31 ...
View More