Their promotions will start alongside the 2018 Russia World Cup
30 Apr 2018 - 10:37 AM  UPDATED 30 Apr 2018 - 10:37 AM

K-pop idol group BTS have been chosen as the new face for Coca-Cola's upcoming campaign.

Starting in June for the 2018 Russia World Cup, BTS will be promoting with Coca-Cola.

The company said: "We chose BTS as our models because their powerful energy on stage and passion for music matched well with the heat of the World Cup that everyone in the world enjoys, and the happiness that Coca-Cola brings in the hot summer. Starting with the Russia World Cup, Coca-Cola will be working with BTS to bring an exciting, special experience for the summer."


Hear us on SBS PopAsia Digital Radio

Listen in 24/7 on Digital Radio, by downloading our free mobile app or by streaming live here on our website.

Download the app here:

BTS is up for 4 Radio Disney Music Awards!
It's their first time nominated at Radio Disney!
VOTE: Which BTS comeback has been the best so far?
They've had a few comebacks, but which era is the best?
7 steps to help prepare for a BTS comeback
Pace yourselves, this is a marathon, not a sprint