iKON's comeback song "Killing Me" has birthed a challenge that everyone is getting in on, from iKON members themselves to YG artists and fans.
People have been uploading moments where they show something that's annoying them or making them feel A LOT and then cutting to iKON's music video on the chorus where it says "죽겠다 (It’s killing me)”.
iKON members are leading by example with many of them posting their own Killing Me Challenge vid.
Along with YG artists...
Even Bobby's brother got involved!
But of course fans have taken it to the meme level
Are you going to take part in the Killing Me Challenge?
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