Parents are taking their love of Pokemon to the next level by apparently naming their babies after them.
US website Baby Center ask users what they’ve named or plan to name their baby when they sign up and are reporting a recent rise in young Eevee and Ivys.
Roselia, which is a dainty plant-like creature in the game, is the most popular by far and has risen 5,859 places since this time last year.
The name Onyx has also seen a large spike with 2,184 people jumping on board. A graph looking at its popularity shows that it last spiked in 1996, around the time Pokemon was launched.
Star and Shay, which represent starfish and hamster-like characters respectively have also seen modest jumps as has Ash, which is the name of the show’s main trainer.
The website notes that 50 per cent of their female users play the app-based game, and seeing as it was only launched a number of weeks ago, surely many of them have had a life-long love affair with Pokemon.
Baby Center’s editor in chief Linda Murray says, "Parents are always looking to pop culture for baby name inspiration and, right now, it doesn’t get hotter than Pokemon Go.
“It’s possible that parents’ enthusiasm for the game will reignite their love for the brand and spark a full-fledged naming trend.”
Meanwhile, those who haven't been making their love-affair with the game permanent, are having fun with the hashtag 'pokemonbaby'.