SBS 2 redefines news broadcasting with The Feed
News Release
15 March 2013
SBS 2 redefines news broadcasting with The Feed
SBS 2 delivers news and current affairs
with its first commissioned program, The Feed, adding a fresh perspective on
the latest local and international headlines at 7.30pm daily.
The Feed will combine news of the day,
topical commentary, pop culture and in-depth features — all dedicated content
for the 16-39 year old audience on the relaunched SBS 2.
Presented by a vibrant, multi-skilled
team of journalists, The Feed hosts will delve behind the daily news stories to
report, produce, and create content relevant to younger audiences, in a fresh
and innovative way.
Tony Iffland, SBS Director of
Television and Online content, said: “The Feed will fill the gap between
mainstream news and current affairs and the diverse information needs of the
target audience, and will be delivered how they want it, when they want it.”
The Feed will be a 15-minute daily
week-day program at 7.30pm, launching on SBS 2 in May. It will also present
dedicated 60-second newsbreaks on the channel throughout the evening on SBS 2,
online and on social media from 1 April.
Joining The Feed line up for launch are Patrick Abboud and Jeannette Francis.
Patrick brings an eclectic wealth of
news and current affairs and media experience to the role, having worked across
radio, broadcast news, and television documentary. In 2003 he established and
presented Alchemy, the first nightly English language
pop culture and current affairs program for young people on SBS radio. Since
then he has worked for Lonely Planet online, reporting from Corsica to
Casablanca; he’s lived and worked in Berlin and Beirut as a broadcast news and
current affairs reporter; and was cross media reporter locally on Triple J’s
popular news and current affairs program HACK. Most recently Patrick has been
producing irreverent stories from across Australia as a video journalist for
SBS News & Current Affairs.
Joining Patrick and The Feed team is
SBS journalist Jeannette Francis. As the only SBS journalist to have worked
across all news and current affairs departments, including TV, radio and online
news, Living Black, Insight and Dateline, Jeannette was an obvious choice for
The Feed. Having lived in Bangladesh and Uganda, reporting on everything from
cyclones to Psy clones, Jeannette is a fearless reporter who will bring to The
Feed local stories that matter, as well as relevant and insightful foreign
reports.
Additional presenters and contributors
to The Feed will be announced in the coming weeks.
SBS 2 relaunches on 1 April as a bold,
provocative channel for younger audiences aged 16-39.
It will be a place to share their
passion for emerging cultural ideas and experiences, with diverse content from
around the world that is edgy, adventurous and fun, connecting audiences with
the world.
The channel will offer viewers free-to-air
and Australian premiere content, including dedicated sport programming and – in
a first in Australian broadcasting – a flexible approach to content delivery
with the launch of Back2Back episode viewing via SBS ON DEMAND.
The Feed is an SBS in-house production.
ENDS
For more information please contact:
Katie Holyman T: (02) 9430 3851/E: [email protected]
Jessica Parry T: (02) 9430
3786/ E: [email protected]