Alone Australia finale soars driven by On Demand viewing
Alone Australia, which last week secured its place as SBS’s most watched ever original production, has gone to new heights with the latest Total TV numbers showing how all episodes for the season are now over 850,000 viewers.
The finale episode is currently at a Total TV audience of 951,000 while seven episodes of Alone Australia have now passed the one million viewer mark.
The Alone Australia reunion, hosted by Amanda Keller, which was first aired SBS On Demand has now been watched by more than 200,000 people online and was watched by 185,000 on Thursday night when it aired on linear TV .
Alone Australia has again gone to the no.1 in Total TV for most watched show among the key advertising demo of 25-54s for last week with 451,000 ahead of its competitors in the timeslot.
SBS continues to dominates Australian digital TV viewing taking out eight of the top 10 spots
Key callouts:
- With last week’s finale seeing rewilding facilitator Gina Chick take out the first series of Alone Australia, the program finale has drawn more than 951,000 viewers.
- The Alone Australia reunion, hosted by Amanda Keller, which first aired on SBS On Demand has had 202,000 people view it online since it was made available. A further 185,000 viewers watched it on Thursday when it aired on the SBS main channel bringing its Total TV audience to 387,000.
- Alone Australia, which is now SBS’s most watched original production, in terms of total consumption has seven episodes of Alone Australia which have passed the 1 million viewer mark driven largely by the show’s incredible success on SBS On Demand with a significant portion of the audience coming from online streaming.
- In the two or months since the debut of Alone Australia the first episode of the show has seen an incredible 370% Total TV uplift driven largely by Australians watching on SBS On Demand. The other ten episodes have also had significant uplifts of between 134% and 299% respectively. See breakdown below.
- The Total TV audience for episode one now stands at 1.40m (when taking into account both SBS On Demand and 28 Day Timeshift) and remains SBS’s highest rating program for 2023 to date. Episode two to seven are now at a Total TV audience of between 1.07m and 1.34m. Episodes 8, 9, 10 and 11 also continue to grow with Total TV audiences of in excess of 863,000 each.
- Since the launch of the series two months, a quarter of all new accounts on SBS On Demand have watched Alone Australia. And, we have seen more than one million consumption hours added so far to the Alone franchise after users have watched the local version.
- SBS is also continuing to dominate the 28 Day OzTAM VPM rankings through the success of both Alone Australia as well as Rogue Heroes with the network taking out an incredible eight of the top 10 slots.
Episode one
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
28 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
1.4m |
203,000 |
93,000 |
666,000 |
432,000 |
370% |
Episode two
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
28 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
1.34m |
220,000 |
123,000 |
580,000 |
416,000 |
290% |
Episode three
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
28 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
1.22m |
195,000 |
109,000 |
507,000 |
404,000 |
299% |
Episode four
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
28 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
1.20m |
205,000 |
98,000 |
476,000 |
416,000 |
294% |
Episode five
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
28 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
1.19m |
235,000 |
113,000 |
448,000 |
390,000 |
241% |
Episode six
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
28 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
1.10m |
232,000 |
102,000 |
399,000 |
370,000 |
230% |
Episode seven
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
28 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
1.07m |
234,000 |
117,000 |
376,000 |
338,000 |
204% |
Episode eight
|
TOTAL TV Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
7 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
957,000 |
236,000 |
108,000 |
358,000 |
255,000 |
179% |
Episode nine
|
TOTAL TV Overnight Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
7 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
912,000 |
203,000 |
113,000 |
337,000 |
260,000 |
189% |
Episode ten
|
TOTAL TV Overnight Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
7 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
863,000 |
231,000 |
138,000 |
263,000 |
231,000 |
134% |
Episode eleven
|
TOTAL TV Overnight Audience |
METRO Overnight |
REGIONAL Overnight |
BVOD Live+VOD |
7 DAY TV Time Shift |
TOTAL TV UPLIFT |
|
|
AVERAGE |
951,000 |
261,000 |
133,000 |
272,000 |
284,000 |
141% |
AA Source Linear: OzTam, Regional TAM, Eps 1-7 Cons 28, Eps 8-11 Cons 7, The Reunion – Overnight TTL PPL
AA Source BVOD: OzTam, Eps 1-11 (29/3/23 – 30/05/23) The Reunion (24/05/23 – 30/05/23) Overnight, TTL PPL
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