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Moutai - World's most consumed alcohol trying to win the West

A baijiu cocktail

A baijiu cocktail Source: SBS

A potent Chinese spirit is getting a makeover with the help of inventive bartenders in a bid to boost its appeal to Western markets like Australia. It is the world's most consumed alcohol, but the Chinese grain liquor baijiu is little-known in Western countries. Aaron Wan reports.


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By Aaron Wan

Source: SBS



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A potent Chinese spirit is getting a makeover with the help of inventive bartenders in a bid to boost its appeal to Western markets like Australia. It is the world's most consumed alcohol, but the Chinese grain liquor baijiu is little-known in Western countries. Aaron Wan reports.



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