Jack Madrid, president and CEO, IT & Business Process Association of the Philippines (IBPAP), shares how the emergence of AI has changed Filipino digital workers' jobs while finding more opportunities for growth in more complex tasks and projects.
Key Points
- There are 1.9 million Filipino workers employed by IBPAP, 200 thousand of them work in the digital healthcare sector.
- As AI technology advances we may see slow growth in some ares of employment opportunities.
- Simple and repetitive tasks maybe affected if not replaced by AI technology but it will open new opportunities for more complex tasks for the Filipino digital agent.
The digital Filipino worker is actually a problem solver, solving the problems of the world across many different industries.Jack Madrid, President & CEO IBPAP
The Filipino worker has been working with AI for 12 or more years. We have been working with chatbots; we have worked with something called robotic process automation. The industry continues to grow; means that AI has made the Filipino agent faster more efficient in accessing information so that they can solve the problem of the customer.Jack Madrid on AI technology
📢 Where to Catch SBS Filipino
🔊 On Air – Tune in to SBS Filipino on radio stations across Australia and website live stream, and TV Channel 302 from 10 AM to 11 AM AEST daily.
📲 Catch up episodes and stories – Visit sbs.com.au/filipino or stream on Spotify, Apple Podcasts, Youtube Podcasts, and SBS Audio app.
📣 Follow Us on Social Media – Stay updated by following us on Facebook and Instagram.
Share




