Building effective communication strategies in communities preparing for calamities

How can you build effective communication strategies in isolated communities in preparation and during times of calamities?

'Locals attachment to prioritize their livelihoods is an important factor why many decide to remain in the area' Dennis Sumaylo, PhD candidate, RMIT Source: Ezra Acayan/Getty Images

Highlights

• The research focused on two isolated communities and looked into how information and strategies were communicated in times of calamities
• In certain instances strategies utilising posters were proven ineffective as a large number of residents did not know how to read
• Strategies involving co-funding from local governments were also ineffective due to limited funds

Dennis Sumaylo, PhD candidate looked into strategies used in communicating important information to isolated communities  in times of natural calamities 

'In the Philippines, reminders and strategies are released during typhoon season . In Australia,  reminders and campaign are released on a regular basis making enabling  quicker response' Dennis Sumaylo, PhD Candidate , RMIT University, Melbourne  

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