Korean Cosmetics and the Boost from K-Pop

From beauty balms to snail-slime moisturiser, cosmetic production is one of South Korea's fastest-growing industries. Image: Woman trying South Korean cosmetics (SBS)

Woman trying South Korean cosmetics Source: SBS

Even the country's president, Park Geun Hye says manufacturing and exporting cosmetics is a key economic priority.

 

The K-Pop music phenomenon has helped increase demand for Korean make-up across Asia and the United States, and now Australia is catching on.