Hugely popular in the Southeast Asian host nation, badminton has attracted thousands of spectators – and millions more on television - making it among the most-watched of the two-week event's 45 sports and 167 disciplines.
Even President Joko Widodo was on hand on Tuesday to watch local hero Jonatan Christie win a gold medal in the men's singles, making it one of just a handful of events he has attended.
(Additional reporting by Sudipto Ganguly and Tabita Diela; Editing by Nick Mulvenney)