From gas stove-tops, heating, and hot water systems, millions of Australians typically ramp up their use of gas during the winter months.
The Australian Energy Market Operator has activated the Gas Supply Guarantee mechanism, which will see the gas industry work with the regulator to improve gas supply in Australia's southeastern states in the coming days, following soaring wholesale prices.
The Energy Users Association of Australia's chief executive Andrew Richards says Australia is facing an unprecedented situation, which is not just a short term problem but something that needs to be dealt with for the long term.
The shocks are being put down to heightened international demand for gas as countries distance themselves from trade with Russia; issues at various national coal power stations; and the sudden freezing cold weather.
New Climate Change and Energy Minister Chris Bowen told Australians the federal government will take whatever action is needed to help ease the pricing pressures.
However, the minister is remaining non-committal over pulling the gas trigger - known as the Australian Domestic Gas Reservation Mechanism - to divert exports and shore up domestic supply, saying such a move has not been ruled in or out.
Consumers are being urged to shop around.
The Australian Energy Regulator says residential customers can reduce their power bills by around 24 per cent by switching provider.
