អត្ថប្រយោជន៍និងគ្រោះថ្នាក់នៃការទំនិញតាមអនឡាញ

Overhead View Of Young Woman Doing Online Shopping With Laptop

Although technology has made shopping easier, it comes with risk. Source: Moment RF / Oscar Wong/Getty Images

ទោះបីជាការទិញទំនិញតាមអនឡាញផ្តល់អត្ថប្រយោជន៍ដល់អ្នកប្រើប្រាស់ ដូចជាភាពងាយស្រួល និងការបញ្ចុះតម្លៃក៏ដោយ តែវាក៏មានហានិភ័យមួយចំនួនផងដែរ។ ខណៈពេលដែលអ្នកលក់រាយតាមអនឡាញស្របច្បាប់ជាច្រើនប្រមូលយកទិន្នន័យផ្ទាល់ខ្លួនរបស់អតិថិជន ក្រុមជនបោកប្រាស់ក៏កំពុងទាញយកអត្ថប្រយោជន៍ពីការកើនឡើងនៃពាណិជ្ជកម្មអនឡាញនេះ ដើម្បីកំណត់គោលដៅមកលើជនជាតិអូស្ត្រាលីដែលងាយរងគ្រោះ។


Key Points
  • As e-commerce in Australia booms, online shoppers are also increasingly exposed to scams
  • Many retailers’ loyalty programs offer discounts to collect customers’ personal data for marketing purposes
  • Hackers are interested in this data for their own gain, as it can be sold on the black market for profit
  • Cyber criminals also set up fake online shops to steal peoples’ money and identities

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