The debate surrounding Australia Day is heating up with the launch of a new ad campaign that depicts an Orwellian future where people fear backlash for celebrating.
Former federal Labor leader Mark Latham has launched a series of 'Save Australia Day' advertisements in a bid to ensure it remains on January 26th.
In response, those behind the Change the Date movement are vowing to step up their efforts to have it moved.
The campaign is led by former federal Labor leader Mark Latham. He says the ads will be rolled out across television, radio and social media ahead of January 26th.
Latham's new ad campaign includes a two-minute video clip depicting a fictional and somewhat Orwellian future where people are too scared to celebrate Australia Day for fear of judgement and backlash.
Rod Little, the Co-chairman of the National Congress of Australia's First Peoples is one of those behind the push to change the date.
That position now has the backing of a growing number of politicians across all parties, as well as several local councils, including the City of Yarra in Melbourne.
But not all Indigenous Australians see the day as one of protest and mourning
Jacinta Price, Indigenous leader and Alice Springs town councillor, is a vocal supporter of protecting the date.
With just over two weeks until January 26th, the Save Australia Day campaign is stepping up its efforts to preserve what its backers believe is a celebration of Australia's achievements.
While those opposed, like Mr Little, say it will only intensify their mission.
