From beauty balms to snail slime moisturiser, cosmetic production is one of South Korea's fastest-growing industries.
The K-Pop music phenomenon has helped increase demand for Korean make-up across Asia and the United States, and now Australia is catching on.
Jen Kim, also known as "meejmuse," is an Australian-born video blogger with a love for all things beauty. The former primary school teacher moved to South Korea a few years ago, and hundreds of thousands of people follow her online make up tutorials.
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