The Daily Telegraph disagrees with the idea that the practice of Google-boosting is the ABCs way of combating the proliferation of fake news on digital channels, arguing way to save us all from fake news, you billion-dollar diversity crushers.
Fairfax chief executive Greg Hywood attacked the ABC for purchasing search engine marketing with Google to boost the national broadcaster's stories online.
"That means ABC stories appear higher on key search terms and restricts our ability to generate revenue from our audience," he said.
The Daily Telegraph explains that like all Australian commercial media companies, Fairfax is presently under a great deal of pressure.
Fairfax Media journalists have gone on strike after the company announced plans to slash 125 jobs across its newspaper operations to save $30 million in costs.
Mr Hywood recently addressed a Senate inquiry into the media. The paper explains that he took aim at one of the reasons for Fairfaxs the market distortion generated by an entirely tax-funded ABC.
And he points out that even established companies like Fairfax can be pushed to the margins in a relatively small media market, due to the ABCs gigantic resources.
The ABC also pays Google out of taxpayers money for search engine marketing, the Fairfax CEO pointedly said
An ABC spokesman said: it is used by other public broadcasters like the BBC and CBC, and other government departments who need to ensure the correct information finds the right audience. He then claimed that its Google tactic was the ABCs way of combating the proliferation of fake news on digital channels.
The Daily Telegraph took aim at the phrase the correct information, arguing how Orwellian can you get?
And the paper said that how very generous of the ABC, using our money, to protect us from fake news.
The paper provides an example of the ABCs dubious or poorly researched wording in an article: Australian navy personnel had deliberately burned asylum seekers.
Even then-ABC boss Mark Scott admitted in 2014, saying the wording around the ABCs initial needed to be more precise.
The Daily Telegraph disagrees with the idea that the practice of Google-boosting is the ABCs way of combating the proliferation of fake news on digital channels, arguing way to save us all from fake news, you billion-dollar diversity crushers.
