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STAR India sweeps IPL all rights with world-record bid of Rs 16,347.5 crore.

Nine Sri Lankan players for 2021 IPL auction

Source: Facebook/ IPL

STAR India won the Indian Premier League media rights (TV and digital) for 2018-2022 with a bid of Rs 16,347.5 crore.

The Board of Control for Cricket in India (BCCI)-organised auction took place in Mumbai.

Initially, 24 companies picked up rights papers to contest for the several rights up for grabs in the auction organised by the BCCI. Several big companies like Facebook, Amazon, Twitter, Yahoo, Reliance Jio, STAR India, Sony Pictures, Discovery, Sky, British Telecom and ESPN Digital Media purchased the bid. The bids were divided into television and digital rights.


1 min read

Published

By Madhura Seneviratne

Source: Indian Express




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