AusCycling announce partnership with Zwift

AusCycling have announced a partnership with online platform Zwift that will further increase the growth of Cycling Esport in Australia.

Cyclist Alison McCormack uses a smart trainer connected to indoor cycling app Zwift in Melbourne, Australia.

Cyclist Alison McCormack uses a smart trainer connected to indoor cycling app Zwift in Melbourne, Australia. Source: Getty Images

The partnership will feature a calendar of events and exclusive rides for AusCycling members, including the continuation of the world-first National Racing Series, as well as monthly rides with members of the Australian Cycling Team.

AusCycling general manager of events and racing, Kipp Kaufmann, said the deal would allow greater access to the sport, irrespective of skill level.

“The growth of Esports in cycling has continued to accelerate throughout the world over the past twelve months,” Kaufmann said.
“We are especially pleased that with this partnership AusCycling will be able to expand our offering beyond just the elite level to all levels of our membership.

“We are thrilled to be leaders in Cycling Esports. The Zwift platform will allow our members to get more out of riding bikes for competition and fun.”


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By SBS Cycling Central
Source: SBS


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