New Tour de France jersey for LottoNL-Jumbo

LottoNL-Jumbo has changed the details of its team kit to avoid a clash with the July 4 Tour de France leaders yellow jersey.

Steven Kruijswijk in front of the Dom in Utrecht, where the Tour de France Grand Départ will take place in less than a month (Supplied) Source: Supplied

The jersey now includes more white on the chest and sleeves which will distinguished it from the Tour yellow jersey wearer, and prominently includes the rider name and nationality.

In a unique personalised addition, each rider will also have his six lucky numbers on the new Tour jersey. Steven Kruijswijk's will, for example, include the number 9, the position of his first top-10 classification in a grand tour (Giro d’Italia in 2011).

"We’ve had contact with the Tour de France and UCI from the start of the season onwards to develop a modified design," managing director Richard Plugge said.

"We’ve made the upper half of the jersey white out of respect for the yellow of the leader’s jersey. Last week, general director of the Tour, Christian Prudhomme, let us know he appreciates our efforts to ride with a new jersey and helmet in July.

"In the end, the benefits of this decision are twofold, we respect the Tour de France, and it gives us the opportunity to provide each rider with their name and unique numbers. Which is beneficial for the team’s visibility in the peloton."