Australians are taking to social media amid the country's 'toilet paper crisis' as high profile Aussies overseas watch on in bewilderment at the bizarre stockpiling trend.
"I’d never been embarrassed to be related to anyone until today when I found out my mother is one of the Australians bulk buying toilet paper," tweeted rapper and singer Iggy Azalea, whose family lives in the small Northern NSW town of Mullumbimby.
While a majority of commentators share in Azalea's confusion, others have taken a more lighthearted approach.
It's pretty well documented that memes have become a new way for people to cope with an increasingly depressing news cycle, so it's perhaps unsurprising that a national shortage of toilet paper due to panic over coronovirus has been met with a wave of altered popular culture references - with a particular shout-out to The Simpsons and Seinfeld.
"I can't wait to tell my grandchildren about the time the nation ran out of toilet paper," one Twitter user wrote.
"I'll be taking the Abe Simpson style of storytelling."
"Elaine from Seinfeld was ahead of the curve," another tweeted, sharing a GIF of the popular TV character, played by Julia Louis-Dreyfus, panicking in a toilet stall.
Meanwhile, Australian supermarket chain Woolworths has introduced a new four-packet limit per customer.
In a statement on Wednesday morning, representatives for Woolworths said the cap was designed to "ensure more customers have access to the products".
Panic set in yesterday when shoppers around the country began sharing photos of empty supermarket shelves, with residents nervous about the impact the virus fears will have on supply chains.