Red Nose day aims to reduce SIDS victims to zero

Red Nose Day is the major fundraiser for Red Nose. Funds raised go towards providing vital services and programs to the Australian community. Red nose new title is Red Zero as it aims to reduce 9 sudden infants deaths to zero.

File image from 2013 Carnival Spirit sails into Sydney Harbour sporting a giant red nose to mark the annual Red Nose Day. Source: CARNIVAL AUSTRALIA