Inspired by his father Elmer Bedia who was named Philippines' Mr. Football, the young football advocate returned to his parents' hometown in Barotac Nuevo in Iloilo to continue to promote and help others discover football not just as a sport but to serve as a teacher of life's values.
Luck Anthony Bedia is the ambassador and Director for Grassroots Development with IHIP - Initiatives and Hearts for Indigenous People. The group works with Indigenous people to get them involved in the community by initiatives of sports, especially football.
"Football is a big thing in Barotac Nuevo, Iloilo. The town is officially known as the Football Capital of the Philippines."

Luck Anthony "LA" Bedia (far right) before their football training in Iloilo. (Elmer Lacknet Bedia Football Academy) Source: Elmer Lacknet Bedia Football Academy
The young football player and ELBFA's coach dreams of "establishing a football school in the Philippines to provide youth with quality training programs to make them excel in football and hopes to see football in the Philippines grow as far as European football."

Players at the 1st IP Cup Football Festival organised by Initiatives and Hearts for Indigenous People (Supplied by LA Bedia) Source: Supplied by LA Bedia