If you think you can instantly spot an AI deepfake scam, you’re not alone. According to a new study by CommBank, many Australians still trust scams, allowing scammers to earn more money.
Key Points
- With deepfakes, technology isn’t the only problem. The real goal is to gain people’s trust.
- James Roberts of Commonwealth Bank says deepfakes are now being used to impersonate people we easily believe—such as celebrities, acquaintances, or even loved ones.
- According to one expert, scams themselves are nothing new. What has changed is how they are presented.
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