With COVID-19 restrictions, retailers turned to online selling to launch new products from fashion to household items.
Sydney-based online retailers, Blessa and Joseph De Maria recently launched a live selling page on Facebook. The couple shares how the new platform enables them to earn while staying home and acquire customers across Australia.
Listen to the audio
Highlights
- Australian Online Shopping 2021 report shares that 82 per cent of households are shopping online with 57 percent year-on-year growth in online purchases
- Livestream selling uses live video to share products, directly engage with multiple shoppers, and close sales with customers who are joining remotely to watch, chat, and buy.
- Customers get a chance to view the fit and functionality of products and ask questions about the merchandise before buying.
