Trumps accidental advertising campaign for NZ

Wanderung zum Roy's Peak in Wanaka in Neuseeland

Wanderung zum Roy's Peak in Wanaka in Neuseeland Source: Getty/Matthew Micah Wright

After US President Donald Trump pointed out the "massive" corona outbreak in New Zealand, an internet user described the country as a "hellhole". Since then, New Zealanders have been sharing pictures of their "hellhole" and have started the best advertising campaign ever for their country. My colleague Barbara Barkhausen took a closer look at the phenomenon for us.



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Trumps accidental advertising campaign for NZ | SBS German