Turning a heritage five-foot hawker into a global success

Ayam Penyet Ria

Credit: Ayam Penyet Ria

What began as a modest roadside food stall family business, has blossomed into a thriving international enterprise with a presence in over four countries, including Australia. This remarkable expansion is a testament to the dedication and vision behind Ayam Penyet Ria.


SBS Indonesia ha conversato con Ms. Hana Tania, CEO of Ayam Penyet Ria for Australia, to delve into the fascinating story of their growth and the obstacles they've overcome to achieve such significant success.
Hana Tania - CEO Ayam Penyet Ria Australia
Hana Tania - CEO Ayam Penyet Ria Australia Credit: Ayam Penyet Ria
Ms. Tania shared insights into the company's journey, highlighting the strategic decisions that propelled them from a local favorite to a global player.
Ayam Penyet Ria South Melbourne
Ayam Penyet Ria South Melbourne branch Credit: Ayam Penyet Ria
She also elaborated on her personal path into the family business, revealing that it wasn't her initial career aspiration but ultimately became a fulfilling endeavor.
Ibu Ruth - founder of Ayam Penyet Ria
Credit: Ayam Penyet Ria

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Turning a heritage five-foot hawker into a global success | SBS Indonesian