COVID-19 has dramatically changed how consumers behave during lock own. There is a strong shift towards contactless shopping. The future of shopping will gradually merge the digital and physical contacts. John B. Parisutham explains the challenges ahead in shopping, marketing, and selling. Produced by RaySel.
Listen to SBS Tamil at 8pm on Mondays, Wednesdays, Fridays and Sundays on SBS Radio 2. Find your area’s radio frequency by visiting our tune in page. For listening on DAB+ digital radio, search for ‘SBS Radio’.
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