Adidas has faced ridicule online after misspelling Colombia in a new ad campaign.
The sportswear company issued an apology for spelling the South American country "Columbia" rather than "Colombia" in a series of images for the Copa America tournament.
The images showed players from the Colombian national team in their newest jersey, designed by Adidas.
"We value our partnership with the Colombian Football Federation and apologise for our mistake,” a spokeswoman for Adidas said. "We removed these graphics and are quickly installing new versions."
Fans vented their outrage on social media, describing it as an "epic" and "colossal" mistake.
News that makes sense
Your trusted source for staying up-to-date with the world around you. Get free daily news updates and analysis, straight to your inbox.
A friend saw this in LA today. To me its worse than playing the wrong anthem. How does this happen @adidas ? pic.twitter.com/VlHAA9I18V
