"There is a real trust issue between the supporters and the people involved in the change of ownership. That has to improve," Bradley was quoted as saying by the Irish Times.
"The other aspect is the team. When you take over a team and you're in that part of the table -- just like when I took over from Francesco (Guidolin) -- it's for a reason. The reason is that the team needs to be improved."
Swansea, who are second-bottom in the league with 15 points, one point adrift of safety after 20 games, travel to face managerless Hull City, who sacked Mike Phelan on Tuesday, in the third round of the FA Cup on Saturday.
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(Reporting by Shravanth Vijayakumar in Bengaluru; Editing by Clare Fallon)
