German football rights sold for 4.64 billion euros

FRANKFURT (Reuters) - Germany's football league sold national media rights for the next four seasons of the first and second Bundesliga for a total of 4.64 billion euros (£3.6 billion), with Sky awarded the lion's share of live television rights.

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Published 9 June 2016 10:32pm

Source: Reuters

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The sum for the four seasons beginning 2017/18 represented an 85 percent increase on the proceeds for the preceding four seasons, the German football league told a news conference on Thursday.

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(Reporting by Georgina Prodhan; Editing by Harro ten Wolde)

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German football rights sold for 4.64 billion euros

FRANKFURT (Reuters) - Germany's football league sold national media rights for the next four seasons of the first and second Bundesliga for a total of 4.64 billion euros (£3.6 billion), with Sky awarded the lion's share of live television rights.

News that makes sense

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