The Liberals are urging supporters to flood social media platforms in favour of Opposition Leader Tony Abbott during Sunday night's first leaders' debate.
In an email sent ahead of the 6.30pm (AEST) event, Liberal Party federal director Brian Loughnane sets out how supporters can get involved.
"This is your debate, so join in, take to social media, ask questions, share your thoughts and please post your support for Tony," Mr Loughnane said.
The Liberal Party has set up Facebook pages, Twitter accounts and urged the use of the Roy Morgan Reactor app, produced by Roy Morgan Research to monitor immediate responses to the debate.
Mr Loughnane said over the past two weeks there had been a 70,000 boost in "likes" on Mr Abbott's Facebook page.
News that makes sense
Your trusted source for staying up-to-date with the world around you. Get free daily news updates and analysis, straight to your inbox.
The Liberal Party Facebook page was the first Australian political party page to reach 100,000 likes.
