News Corp launches iPad newspaper at 14 cents/day

News Corp Chairman Rupert Murdoch, among the most ardent defenders of the traditional press, introduced the first ever newspaper created solely for tablet devices like the iPad.

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News Corp Chairman Rupert Murdoch, among the most ardent defenders of the traditional press, introduced the first ever newspaper created solely for tablet devices like the iPad, Reuters reports.

The Daily, a general news product available in the U.S. that covers everything from national politics to sports costs 14 cents per day; 99 cents a week or $39.99 a year. The first two weeks will be free courtesy of Verizon Communications.

News Corp owns The Wall Street Journal, one of the few newspapers able to sell a large number of digital subscriptions.

The costs are substantially less than the Journal's iPad subscription rate of $3.99 per week.

Murdoch says The Daily can afford a low price because it won't have to pay for printing presses or fuel to deliver editions, AP reports.

The effort comes as publishers look for ways to boost digital revenue to offset declines in print.





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