SKIP TO MAIN CONTENT

'No breach' in Heppell's sponsor tweet

The AFL says it has no issue with suspended midfielder Dyson Heppell using social media to promote an Essendon sponsor.

Dyson Heppell of the Bombers
The AFL says Dyson Heppell did not breach his suspension when he promoted an Essendon sponsor. (AAP)

2 min read

Published

Updated

Source: AAP


Skip to article content

Dyson Heppell did not breach his suspension when he used social media to promote an Essendon sponsor, the AFL says.

The star midfielder, who will miss this season as one of 34 current and past Essendon players found guilty of an anti-doping charge, tweeted on Monday he would attend a local car launch for Kia, one of Essendon's major sponsors.

"As I understand it there was no issue ... he wasn't in club-based gear and they're a personal sponsor of his," AFL chief Gillon McLachlan told reporters in Adelaide on Tuesday.

WADA's successful appeal to the Court of Arbitration for Sport means Heppell, 11 of his teammates and five players at other clubs will miss this season.

"I'll be down at @EssendonKia from 5:30 today for the launch of the new Kia Sportage. Pop over and say g'day and have a squiz at the new rigs," Heppell said in the message.

News that makes sense

Your trusted source for staying up-to-date with the world around you. Get free daily news updates and analysis, straight to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

The AFL initially directed enquiries about the tweet to ASADA but a spokesperson for the anti-doping body said it was a matter for the AFL.

"Clearly players need to be careful ... (but) I've had advice this morning that there was no breach of his suspension," McLachlan said on Tuesday.

There are strict guidelines around what the banned players at Essendon and other clubs can and cannot do during their suspension.

They are allowed to attend AFL games but cannot go into their changerooms.

They also cannot be involved in official club activities.


Get SBS News straight to your inbox

Sign up now for daily news from Australia and around the world. You can also subscribe to Insight's weekly newsletter for in-depth features and first-person stories.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Follow SBS News

Download our apps

Listen to our podcasts

Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS

SBS World News

Take a global view with Australia's most comprehensive world news service

Stream now

Watch the latest news videos from Australia and across the world