SKIP TO MAIN CONTENT

Sales of Apple's Mac continue to slide

Apple's Mac is no longer bucking the PC industry's trend, with data showing sales continue to slide.

Apple MacBooks on display
Apple's Mac is no longer bucking the PC industry's trend, with data showing sales continue to slide. (AAP)

1 min read

Published

Source: AAP


Skip to article content

After defying industry trends in recent years, Apple is feeling the slowdown in global purchases of laptop and desktop computers.

New estimates from two industry research firms suggest Apple saw a decline of 4 to 8 per cent in Mac computer shipments during the second quarter, even as some of its bigger rivals managed to find growth in the PC business.

Apple enjoyed steady increases in Mac sales for most of 2014 and 2015, while the rest of the PC market was in a slump.

Although big PC-makers usually sell more units, Apple's Macs tend to command both higher prices and consumer loyalty.

But Apple has been reporting a dip in Mac sales since the end of last year, and estimates released on Monday suggest that trend is continuing.


Get SBS News straight to your inbox

Sign up now for daily news from Australia and around the world. You can also subscribe to Insight's weekly newsletter for in-depth features and first-person stories.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Follow SBS News

Download our apps

Listen to our podcasts

Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS

SBS World News

Take a global view with Australia's most comprehensive world news service

Stream now

Watch the latest news videos from Australia and across the world