SKIP TO MAIN CONTENT

The Fauxlympics of advertising

1 min read

Published

Updated

By World Crunch


Skip to article content

LE NOUVEL OBSERVATEUR (France), THE DRUM (UK)

Worldcrunch

LONDON - To protest against strict adverstising rules imposed by the IOC on everything Olympic-related, reports Le Nouvel Observateur, a British website has launched a "Fauxlympics" advertising campaign.

People were invited to send in Fauxlympic adverts in four different categories:

News that makes sense

Your trusted source for staying up-to-date with the world around you. Get free daily news updates and analysis, straight to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

The Sprint: Guerrilla ads that would be taken down faster than Usain Bolt can run 100 metres.

The Long Shot: Ads which probably should be allowed to run, but probably won't.

The Hurdles: Ads which manage to get around the advertising rules.

The High Jump: Funny ads which break all the rules.

More than 200 contributions were sent, reports le Nouvel Observateur. The hilarious photos can be viewed and voted for on the Drum's Facebook page. The winners will be announced tomorrow, Friday.

Not to influence the vote, but here are a few staff favorites:

Vote for your favorite in the comments below!!!


Get SBS News straight to your inbox

Sign up now for daily news from Australia and around the world. You can also subscribe to Insight's weekly newsletter for in-depth features and first-person stories.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Follow SBS News

Download our apps

Listen to our podcasts

Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS

SBS World News

Take a global view with Australia's most comprehensive world news service

Stream now

Watch the latest news videos from Australia and across the world