"Norwich are a good side. They are hard to break down, they work as a unit. They have a bit of everything," Bilic told a news conference on Thursday.
"We won't break them down with just simple passing. We will have to be creative and incisive...we are going to do everything we can to try and win our fourth consecutive league game."
Norwich manager Alex Neil will be hoping high-flying West Ham suffer a dip in confidence after being knocked out of the League Cup by Leicester on Tuesday.
Bilic said his team were feeling the effects of their midweek game and appealed to fans to be patient with striker Andy Carroll who made his first start in seven months in the 2-1 cup defeat.
News that makes sense
Your trusted source for staying up-to-date with the world around you. Get free daily news updates and analysis, straight to your inbox.
"We're still 48 hours after the Leicester game so we are still seeing who is fit to play," the Croat added. "We have a few knocks so we have to wait.
"Andy can't be doing more in training, he is working so hard, but after seven months these things take time.
"It is still too early to be thinking about where we might finish in the table. It's a good start but it's still only September," said Bilic.
(Reporting by Simon Jennings in Bengaluru,; Editing by Tony Jimenez)
