Small Business Check-In: Young Henrys

Sydney based brewery, Young Henrys has been growing their brand, named the Rabbitohs official beer and partnering with the Foo Fighters.

Young Henrys Foo Town beer

Young Henrys teamed with music icons Foo Fighters. Source: Supplied

Eight years on from setting up its base in Newtown, Young Henrys has seen their brand expand nationally and globally.

The brewery now boasts some big fans including music icons, Foo Fighters. The band joined the brewers to create the limited edition lager, aptly named 'Foo Town' to celebrate the band’s Australian tour.

Co-owner Dan Hampton explained that their initial aim was to just make beer that people wanted.

“Everyone seemed to be doing big, hoppy beers at the time - the anti of mainstream beer,” says Dan.

“We thought you don’t have to do that, just make good beer."

Since then the boutique brewer has been named South Sydney Rabbitohs official beer of choice.

Rabbitohs members and fans can enjoy exclusive discounts at participating venues on Rabbitohs match days.

Young Henrys' growth mirrors the trend in the wider craft brewing industry in Australia. Since 2013, the sector has grown at an annual rate of 9.7%, according to research firm IBISWorld.




Share
Follow Small Business Secrets
Sharing business secrets of inspiring entrepreneurs & tips on starting up in Australia's diverse small business sector. Read more about Small Business Secrets
Have a story or comment? Contact Us

Sharing business secrets of inspiring entrepreneurs & tips on starting up in Australia's diverse small business sector.
Watch nowOn Demand
Follow Small Business Secrets
1 min read

Published

Updated

Source: SBS Small Business Secrets


Share this with family and friends


Get SBS News daily and direct to your Inbox

Sign up now for the latest news from Australia and around the world direct to your inbox.

By subscribing, you agree to SBS’s terms of service and privacy policy including receiving email updates from SBS.

Download our apps
SBS News
SBS Audio
SBS On Demand

Listen to our podcasts
An overview of the day's top stories from SBS News
Interviews and feature reports from SBS News
Your daily ten minute finance and business news wrap with SBS Finance Editor Ricardo Gonçalves.
A daily five minute news wrap for English learners and people with disability
Get the latest with our News podcasts on your favourite podcast apps.

Watch on SBS
SBS World News

SBS World News

Take a global view with Australia's most comprehensive world news service
Watch the latest news videos from Australia and across the world