Companies have been resorting to ever more 'creative' methods to attract staff, presumably in lieu of the traditional workplace perks of 'reasonable hours' and 'good pay'.
The forerunner of this technique was Google, who promoted their 'Bring Your Pet To Work' Day and their atriums full of hammock chairs.

They even created a movie length advertorial called The Internship about how hilarious everyone who worked there was.
Samsung are taking it one step further, creating a 'musicom' called Best Future that will explore young people's lives, dreams and challenges over six short episodes, while performing k-pop covers of popular 80s and 90s tunes. Think of it like Friends, except the whole thing is actually a recruiting campaign for Central Perk engineered by Gunther.

They're yet to announce what awesome songs they're covering, but they're likely to be a little less 'Working 9 To 5' and a little more like this.
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