'No pressure to reach revenues': Hobby business owner on baking out of passion

Sammer Calunsod with her customised Ube cake and Mango cheesecake

Sammer Calunsod with her customised Ube cake and Mango cheesecake

Pastry chef Sammer Calunsod put up her hobby business in 2006 in Sydney where she accepts orders for silvanas and customised cakes every weekend to manage time for family.


KEY POINTS
  • Revenue in the Confectionery and Snacks market amounts to US $18.26 bn in 2025, according to Statista.
  • Calunsod only accepts orders on weekends for her hobby business via her Instagram 'sammer.pastry' which is based in Croydon Park.
  • According to Calunsod, formalising her hobby business is a vision she wants to fulfill within the next five years.
May PERAan' is SBS Filipino's podcast series which features practical, creative and effective ways to earn money.

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