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FIFA-Talk with Philipp Hockenberger: “There are enough crazy fans who will get up at 5am in the morning.”

Hofbräuhaus Melbourne invites football fans to cheer on their team while enjoying sausages and pretzels. Credit: Background: AP Photo/Charlie Riedel/AAP Image

Philipp Hockenberger is brand manager at Hofbräuhaus, an authentic Bavarian restaurant in the heart of Melbourne. The pub will once again broadcast the matches of the German national team during the FIFA World Cup 2026, even at 5am in the morning. For Phillip and his team, this will also mean continuous opening hours — but the football fanatic is happy to accept the lack of sleep due to his love for the sport.


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By Lidia Cortina

Source: SBS




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Philipp Hockenberger is brand manager at Hofbräuhaus, an authentic Bavarian restaurant in the heart of Melbourne. The pub will once again broadcast the matches of the German national team during the FIFA World Cup 2026, even at 5am in the morning. For Phillip and his team, this will also mean continuous opening hours — but the football fanatic is happy to accept the lack of sleep due to his love for the sport.


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